crys moore_
Product Design

Data Modeling

 
CASE STUDY
 

Data Modeling at Hashboard

Hashboard is a data visualization tool that strives to make metrics self-service, reliable, and standardized. It’s mission to to help organizations ‘Build Collaborative Data Cultures”.

Data models are central to accomplishing this goal.

  • Data modeling is the process by which organizations standardize how their data is transformed. Learn More

The company at this time was 6 employees. I implemented research, design, and product development processes for the organization.

My Role

  • Design Lead

  • Product Lead

Team

  • Founding Engineer

  • CEO

  • Junior PM

 

Data Modeling was a keystone project for the business — critical in laying the foundation for the platform.

Through research, we identified our ideal customer profile, how those folks collaborated with their teams, and what their expectations were.


We also learned that the best strategy was to target savvy business people who were very comfortable with SQL.